Projects
PLAY
Info

Crest

Packaging
Motion

Packaging and Identity redesign for Crest—a leader in oral hygiene products. The redesign focuses on creating a version of crest that considers the home and camouflages into its habitat by borrowing visual motifs of a pristine bathroom environment.

Artifex

Font Design

A font inspired by hand craft. Calligraphic pens and the Chisel are two of the visual influences of Artifex. These influences of the hand combined with the bold weight gives the font a confident, yet warm human expression.

Nikon

Identity

An Identity redesign for Nikon—the leading manufacturer of precision optical technology. The primary objective was to encapsulate the brand’s attributes of stability and precision while incorporating the idea of light and optics.

White Gold

Packaging

Packaging and identity redesign for White Gold—a family-owned honey business, whose artisanal practice offers a taste of Canadian red clover fields.

Brain Arcade

Zine

A zine combining the un-alike topics of William S. Burroughs and retro arcade games that explores the bizarre and creative mind of William S. Burroughs using iconic imagery from classic arcade games.

Pasto

Motion

A slow-paced and dramatic product reveal for boxes of dry pasta.